Resolution 1988.11: Alcohol Advertising in the Broadcast Media

Whereas, alcohol advertising in the broadcast media is a major obstacle to any long term prevention of alcohol abuse; and

Whereas, alcohol advertising encourages overall consumption of alcohol and promotes drinking of alcohol as part of a normal adult lifestyle; and

Whereas, alcohol is a psychoactive and potentially addictive drug and its abuse is a major health problem in Canada; and

Whereas, the Canadian government in May 1987 committed itself to a five year program to curb drug and alcohol abuse with prevention as one of its prime emphasis;

Whereas, such a prevention program, to be effective, would require a change in society’s attitude toward the use of alcohol; therefore, be it

Resolved, that we, the members of the national council of The Catholic Women’s League of Canada, in 68th annual national convention assembled, request the federal minister of health and welfare to enact legislation banning the advertisement of alcoholic beverages in the broadcast media as a major step in the long term prevention of alcohol abuse.

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